1st International Conference on Marketing and Entrepreneurship - ICME 2018

The purpose of the ICME 2018 is to promote discussion and interaction among academics, researchers and professionals in the field of Marketing, Entrepreneurship, Innovation and market competition. The conference seeks to draw exciting, high-quality research from across the marketing and business worldwide academic community, and will highlight the diverse disciplinary and methodological approaches that represent the field. Topics: Marketing, Marketing Management, Management, Thematic Marketing (e.g. Tourism and Hospitality Marketing, Services Marketing etc.), Consumer Behavior, Digital Marketing, Research Methods, E-commerce, Entrepreneurship, Innovation, Business Studies.

The purpose of the ICME 2018 is to promote discussion and interaction among academics, researchers and professionals in the field of Marketing, Entrepreneurship, Innovation and market competition. The conference seeks to draw exciting, high-quality research from across the marketing and business worldwide academic community, and will highlight the diverse disciplinary and methodological approaches that represent the field. Topics: Marketing, Marketing Management, Management, Thematic Marketing (e.g. Tourism and Hospitality Marketing, Services Marketing etc.), Consumer Behavior, Digital Marketing, Research Methods, E-commerce, Entrepreneurship, Innovation, Business Studies.