Paperback Edition
Paperback
174 pages
$49.95
Choose vendor to order paperback edition
BrownWalker Press Amazon.com Barnes & Noble Harvard Book Store Return policy
PDF Sample
Sample Preview
Size 835kB
Free
Download a sample of the first 25 pages
Download Preview

eBook editions

The Business of Trademarks

A Practical Guide to Trademark Management for Attorneys and Paralegals

small book icon  Paperback  
Publisher:  Universal Publishers
Pub date:  2018
Pages:  174
ISBN-10:  1627341927
ISBN-13:  9781627341929
Categories:  Law  Law & Legal Studies  Business & Economics

Abstract

We come in contact with many trademarks each day on television, retail stores, Internet. The Business of Trademarks explains why trademarks are so important to businesses and how they identify the manufacturer and guarantee consistent quality to achieve brand loyalty. The Business of Trademarks is intended as a practical guide for those new to trademarks, including attorneys, paralegals and law students requiring a concise, comprehensive book on trademark prosecution to gain the skills and knowledge necessary to perform day-to-day trademark work diligently, confidently and with efficiency. Specific topics covered are:

* Trademark searching for clearance
* Forms to be filed with the Patent and Trademark Office
* Famous trademarks and trade dress
* Responding to office actions
* Methods of enforcing trademarks
* Trademarks in commercial transactions

The Business of Trademarks is unique from other publications because it explains trademark management from a hands-on approach, including administrative duties which few attorneys handle themselves.

WORDS OF PRAISE
If you are new to the practice of trademarks and want to acquire a comprehensive overview of the trademark process, then I highly recommend that you purchase the guide, The Business of Trademarks: A Practical Guide to Trademark Management for Attorneys and Paralegals by Carol Chadirjian. It is an excellent, concise resource book that guides you through the steps necessary to file trademarks in the USPTO. I highly recommend it to new legal assistants and paralegals wanting to acquire a better understanding of the trademark legal process.
--Maritza Acosta, IP Paralegal

This is a concise, practical, and easy-to-read resource for anyone wanting to reference the essentials of trademark law!
--Emily Borich, Associate Attorney

Carol is giving away all our secrets. She breaks down a complex and often misunderstood topic into easily digested pieces, sometimes to the finest detail. Usually this information takes five or more years of experience to obtain, she boiled down to an hour.
--Ed Nadler, Trademarks Specialist

About the Author

I always dreamed of writing a book and after seeing the movie, "Something's Gotta Give," where the main character was a writer at home. My career has been in trademark management, so I decided that I would write a book explaining to a newcomer, how to handle trademark management. The opportunity presented itself when my 92-year-old mother became very ill and I was her full-time caretaker. I decided to write this book to be productive, while being available at home to care for my mother and dedicated this book to her as she inspired me to write the book and is my strongest supporter.

I have managed trademarks in Realogy, Arnold & Porter Kaye Scholer LLP, and FUJIFILM; handled corporate transactions in Rider, Weiner & Frankel, P.C. In addition, to trademark prosecution, I also was a researcher at Interbrand pre-screening trademarks. My educational qualifications are a BBA in business administration, with a minor in English from Baruch College (CUNY) and a paralegal certificate from Adelphi University with honors. To continue my education in trademarks, I took courses at NYU Continuing Education on intellectual property and corporate governance and attended roundtables given by the Intellectual Property Trademark Association (INTA) on noteworthy topics in trademark law. I belong to Baruch College and Adelphi University Alumni.



Paperback Edition
Paperback
174 pages
$49.95
Choose vendor to order paperback edition
BrownWalker Press Amazon.com Barnes & Noble Harvard Book Store Return policy
PDF Sample
Sample Preview
Size 835kB
Free
Download a sample of the first 25 pages
Download Preview

eBook editions
Share this book



Relevant events
DEC
12
APEF 2024
2024 Asia-Pacific Conference on Economics and Finance ‘LIVE’ Who else wants an in-person conference? 2024 Asia-Pacific Conference on Economics and Fina...
12 - 13 Dec 2024
Singapore, Singapore
DEC
12
BMMCONF
2nd Global Conference on Business, Management, and Marketing Serving as a significant platform in the fields of business, management, and marketing, BMMCO...
12 - 13 Dec 2024
Dubai, United Arab Emirates
DEC
12
IMECONF
9th International Conference on Research in Management and Economics The 9th International Conference on Research in Management and Economics is slated for Decemb...
12 - 14 Dec 2024
Cambridge, United Kingdom
DEC
20
ICRBME
9th International Conference on Research in Business, Management and Economics A must-attend conference in the fields of management, business, and economics – ICRBME – is w...
20 - 22 Dec 2024
Berlin, Germany
FEB
14
ISCBI 2025
2025 7th International Symposium on Computational and Business Intelligence (ISCBI 2025) All the accepted papers, after registration and presentation, will be published in the IEEE X...
14 - 16 Feb 2025
Macau, China
FEB
21
IMEACONF 2025
The 14th International Conference on New Ideas in Management, Economics and Accounting (IMEACONF) IMEACONF has hosted participants from diverse countries worldwide. This event brings together...
21 - 23 Feb 2025
Milan, Italy
FEB
26
ICBML
2nd International Conference on Business, Management and Leadership Conference Overview: The 2nd International Conference on Business, Management, and Leadership...
26 - 28 Feb 2025
London, United Kingdom
MAR
7
ICABME
9th International Conference on Advanced Research in Business, Management and Economics Want to learn all about the newest advancements and tools for research in the world of busine...
07 - 09 Mar 2025
Vienna, Austria
MAR
14
8TH BMECONF
8th International Conference on Applied Research in Business, Management, and Economics We are pleased to announce the International Conference on Applied Research in Business, Ma...
14 - 16 Mar 2025
Berlin, Germany
MAR
21
WORLDMBE 2025
The 7th World Conference on Management, Business and Economics (WORLDMBE) Join us from March 21-23, 2025, in Prague, Czech Republic, for the 7th World Conference on Ma...
21 - 23 Mar 2025
Prague, Czech Republic